2020
Memeing the Lightroom audience into editing, one post at a time.
2020 was a terrible year for copywriters and creative cloud subscribers alike. To lighten up the digital realm, I looked to silliness and lighthearted serialized content.
2020
To celebrate #EarthDay50, Lightroom wrote a love letter to the Earth and invited the photo community to join in.
2020
To engage the Lightroom audience in a new way, I initiated a little Lock Screen thread exchange.
2020
To comment on Elon Musk and Grimes’ new baby name and join the internet on one of the biggest inside jokes of 2020, we whipped up this engagement opp.